i’m poppy
I’ve been a creative producer and brand strategist for 13 years.
With 10 years’ experience designing educational digital campaigns for the BBC as well as a background in teaching, I have since specialised in content strategy for new and growing independent businesses and start-ups from all areas of life but particularly food and drink; strengthening brands and increasing their reach.
I take a unique content-first approach based on your audience and their interests and motivators. Designing the right content and planning its dissemination in a joined-up way across your digital platforms is what captivates audiences and keeps them coming back naturally. It is also how I have built campaigns regularly used by millions of people without spending a penny on paid advertising.
I love working with businesses and creators to get to know their brands and bring their business and stories to life digitally - helping you to reach new audiences and tell your story to more customers.
I design innovative strategies and content that captivate and engage audiences in your business but I can also teach you the digital skills to produce content yourself so you can continue to elevate your brand digitally for the longterm. I specialise in:
Digital & brand strategy
Content strategy
Content production
Marketing strategy including social media & newsletters
Website design
Bespoke templates and content packs for social media, website and newsletters. Launching and expanding small and independent businesses
Sharing digital & content skills including image and video editing, how to maintain your website, newsletter and social channels etc
“As a physiotherapist running a small physiotherapy practice, my skills are definitely more manually and clinically based, but in the ever growing world of social media I have had to learn this new skill to boost the marketing of my business. With Poppy’s knowledge and patience the task has proved to be much easier that I anticipated. I’d recommend Poppy to anyone who is beginning their journey in this world.”
